Early, early in the morning on Friday I
did a consult with "Inner Circle" family
member Paul B., and talked about
strategies for profiting more on the
front end from scratch, and . . .
"the one-two front end profit combo" was
one of the most important aspects of
that conversation, so take a few seconds
and listen as I explain.
First note, Paul is a true blue doer,
he's a military contractor in Iraq. Now
this may not sound like much to you, but
here's what really impressed me.
Because he's military his Internet
capabilities are extremely limited, he
can't see thing like YouTube or watch
really any online video or listen to any
online audio so he's severely limited in
how he can personally grow his knowledge
base.
Yet . . .
He made no excuses and simply wanted to
work in the situation he was dealt.
That's the attitude of a winner ladies
and gentlemen.
Now for the profit punch discussion.
Paul was starting from scratch, and so
if you're in the same situation you'll
really dig this too.
The way to profit on the front end of
your business is to create a product or
service that solves a major problem for
your prospect turned customer, and you
know this.
But there's a sneaky way that you can
drastically increase the number of leads
you generate and conversion to sale in
this process and here it is . . .
Paul had two types of content he was
thinking about putting together.
An eBook on the power of perseverance
and an audio visual course on generating
leads via FaceBook and he didn't know
how to structure that content for
maximum profit.
What I shared with him, and you now,
should be paid very close attention to.
Have you ever watched a truly inspiring
movie or listened to a personal
development training course and been
crazy pumped up after? I know I have.
What you need to understand is, that
"pumped" feeling is an altered mental
state, a more open to options state.
On other words, in that state we're more
willing to say yes to things we wouldn't
in our static emotional state, so . . .
I told Paul to create his "Power Of
Perseverance" eBook and give it away
freely for the opt in.
Tell his story . . . The good, bad, and
ugly, and at the end - how the power of
sticking to it helped him win.
A tale of this sort is always powerfully
inspiring.
At the end of the free eBook I told him
to share that it isn't just perseverance
that got him through. It was learning
his specific marketing proficiency -
FaceBook and to explain why.
Finally to provide a link to his sales
letter for his to be created front end
product.
Why?
The trail of tears story with success at
the end will pump his audience up for
change.
Leading them to his "paid for" product
at the end will give them finite
direction to make positive change in a
systematic way.
Because his prospects will be in an
emotionally elevated state after reading
his inspirational story they'll be much
more willing and likely to buy.
So the one-two profit punch is, to put
it simply . . .
First inspire emotionally for free and
then provide finite actionable solutions
to the problems your prospects may have
via your own product or service.
Doing this will drastically increase
your sales conversions and your bottom
line. Give it a "one-two". You'll see.
For more info , go here https://daegansmith.
No comments:
Post a Comment